Whetherbeta
Encrypted pitchesSteam + curated signalsPublisher lens

Decide faster on every pitch.

With evidence you can defend in the room.

Upload a deck and get a fit score against your lens — genre, audience, budget, and content policy — plus an Outlier flag when a pitch looks like a rare upside bet. Structured research, not a black-box score based on your rules.

Publishing or building games? Request access

Pitches encrypted at rest · analysis runs server-side during evaluation

agent online

ingestlensscorepolicyfit

01 · the problem

Focus on the pitches that matter.

Analysts re-open Steam, rebuild comps, re-argue budget bands, and still miss the weird pitch that becomes the next hit. Decisions drift with whoever read the deck last.

02 · how it works

Deck in. Defensible read out.

Hooks and integrations pull pitch emails out of your inbox and into Whether — so the clutter never sits with you. Each deck is compared to your publisher profile, live Steam shelf signals, and curated market references, then returns a color-coded fit score and an Outlier check (unusual upside or risk pattern). Every pillar links to sources you can open.

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> ingest deck · 18 slides> match publisher lens> score genre · audience> query Steam shelf> synth demand> flag outlier pattern> attach sources> ingest deck · 18 slides> match publisher lens> score genre · audience> query Steam shelf> synth demand> flag outlier pattern> attach sources
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your lenslive data5000+ post mortems
→
87%fit score

Connect email or upload — same flow for one deck or fifty.

03 · knowledge stays yours

Your criteria. Your decks. Your audit trail.

Pitch content is encrypted at rest. Outputs are structured research — not publish-ready copy.

encrypted at rest

Pitches and reports encrypted per project. Decryption only during analysis jobs on the server.

your publisher lens

Scoring follows your genre, audience, budget, and content-policy rules — not a generic industry template.

evidence-backed

Claims tie to Steam comps, curated releases, and deck facts — with confidence levels, not model vibes.

transparent scoring

Open pillars — genre, cross-sell, pitch and market, budget, policy — with methodology shown in every report.

discuss the deck with your team

Encrypted per-deck chat for your publisher team — align on fit, flag concerns, and decide together.

prediction intelligence

Per-deck insights on ideal release windows — when the shelf looks crowded vs open, grounded in market signals and assessed pitches.

04 · who it is for

Evaluate pitches, or build your own.

Publishers get a live workspace today. Developers get positioning and roadmap tools when the hub opens.

One engine — publisher decisions today, studio positioning next.

Publishers · private beta
Run your inbox on one standard.
  • Consistent fit reads across your team
  • Catch policy mismatches before the call
  • Flag high-upside outliers you might have skimmed past
  • Encrypted deck chat and PDF export for internal review
Creators & self-publishers · soon
Know your market before you publish.
  • Positioning vs live shelf and audience signals
  • Comparable landscape from your deck + market data
  • Stage-based next actions through launch
  • Game studios first — then self-publishers and adjacent creative industries

05 · request access

Want early access?

For publishers without an invite yet, and for developers waiting on creator tools — leave your email and we will reach out.

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Intelligently separate the wheat from the chaff.

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